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Rating: 4.4Based on 107 reviews
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- Most helpful positiveThe user's roll: Lyko Creator. The post was made 1 yearsRating: 5 out of 5verified customer
This mascara IS waterproof!! 😱🤩🤳
Finally, a truly hardcore, waterproof mascara that delivers on its promises! 😍 Are you team "I want to risk black dots and smudge under (and over) my eyes to avoid using anything other than a light remover or water"? You won't like this mascara. Are you (like me😋) team "I like to use remover for waterproof mascara to have a mascara where I can be sure that no matter the weather, workout, sun, everyday life, or party, I want to be completely sure that my mascara ONLY stays where it should and nowhere else"? Then you will adore this!!🤳 I accidentally ordered brown instead of black, but at this price, I can live with it by simply ordering a black one too ☺️ Here comes a slightly more nuanced review than "it's WATERPROOF" ☺️: I like the simple tube with a nice blue color and the simple "BBIA" label in silver metallic. The brush is small and doesn't look like much, but it actually gives separated lashes with color and is easy to reach all the way to the roots of the lashes. Another positive thing is that it’s super easy to apply on the lower lashes too, and with the insane durability, it actually stays there too 😱. The mascara can be built up and gives a clear color. It’s not a voluminous mascara, but it still gives clear lashes, builds a bit of length, and separates nicely. In the last photos, you can see how my lashes looked after I showered, washed my hair, and rubbed my eyes a few times in the shower 😌 I use, as always for the last 20 years of waterproof mascaras, L’Oréal’s eye makeup remover for waterproof makeup, and it works excellently! Shake well, put a little on a cotton pad, and hold it against the lashes for a few seconds, then just clean with the pad. Tadaa! It would be fun to have a volume version of the mascara, but honestly, I’m so impressed with the durability that it could look almost any way 😅 And the lashes do look nice (see the first photo of the eyes, where I’m freshly made up with mascara on the left but not on the right) #LYKOREVIEW #BBIA
1 product in post This mascara IS waterproof!! 😱🤩🤳24991 views- The user's roll: Lyko Creator. The comment was made 11 months@Eva Thank you! How fun to hear!
- Most helpful negativeThe post was made 1 yearsRating: 2 out of 5verified customer
Brush hairs are falling out
I gave this mascara a lot of chances over and over again, but in the end, I can't ignore that the brush loses a ton of hairs. The hairs then stick to my own lashes, which are unpleasant to pluck off. So if I wipe the brush on the edge of the mascara tube, a ridiculous clump of hairs comes off. It does look quite nice in the end, but since the bad sides definitely outweigh the good ones, I wouldn't buy it again. :(1 product in post Brush hairs are falling out15816 views- The comment was made 1 monthI love that it makes the lashes longer with the help of the fibers (the one you’re trying to remove). :D1 likes
- The user's roll: Lyko Creator. The post was made 4 daysRating: 5 out of 5verified customer
Sensai x idun minerals dupe
I've always had the problem with almost every mascara that over the course of the day, mascara marks stick to my upper eyelids. I've tried all waterproof and sweat-proof ones, etc., and after a long testing period, the only mascaras I've found to work are idun minerals 38, sensai 38, tonymoly, loreal sky high colored, and this one. This bb can dry quite quickly, so layering can be tricky in places. Brown is a very beautiful color, dark enough but it brightens the eye color. It's so durable that I've (accidentally) slept with it on and it was still on my lashes in the morning. Brown also doesn't seem to look like dark circles under the eyes if it flakes off, so it's nice to put on the lower lashes as well. #lykoreview1 product in post Sensai x idun minerals dupe74 views - The user's roll: Lyko Creator. The post was made 1 weekRating: 4 out of 5
Very nice!
If you're looking for a mascara that really stays put all day (and evening!), BBIA Never Die Mascara is a fantastic choice. Here are my thoughts after trying it: Formula & Color The shade 02 Power Brown is perfect if you want a softer look than what a jet-black mascara gives. It’s a deep brown that beautifully defines the eyes without looking too harsh – perfect for everyday use or for a more natural "no-makeup" look. Application & Durability Precision: The brush is slim and makes it easy to reach even the smallest lashes in the inner corner and on the lower lash line without smudging. Separation: It separates the lashes incredibly well and gives a nice lengthening effect rather than extreme volume. Stays like a rock: The name "Never Die" doesn’t lie. It holds the curl all day and doesn’t flake at all, even if it rains or you accidentally rub your eye a bit. Things to keep in mind Since it’s extremely durable (waterproof/smudgeproof), a good oil-based remover is needed to take it off smoothly in the evening. Regular water won’t do much here! Conclusion: An affordable mascara (189 kr) that delivers professional results for those who prioritize separation, length, and extreme durability. A new favorite in the makeup bag!1 product in post Very nice!226 views - The post was made 1 weekRating: 5 out of 5verified customer
Incredible
This mascara is the best I've ever tried. It doesn't flake at all, either under the eyes or leave smudges on the eyelids. It also holds the curl of the lashes super well. Plus, it's easy to remove as long as you have an oil-based makeup remover. I've never had such long lashes with any other mascara. I will only buy this one from now on. I also love how the lashes look with this. They don't get clumpy at all, but the lashes come together in a way I've never experienced before.1 product in post Incredible98 views - The post was made 2 weeksRating: 5 out of 5verified customer
New favorite😍
BBIA Never Die Mascara has become a new favorite of mine, the mascara lasts all day and doesn't flake. It gives length and feels light on the lashes💓 Highly recommended🤩1 product in post New favorite😍 - The post was made 2 weeksRating: 3 out of 5verified customer
Good
It definitely stays great but it’s doesn’t give your lashes any lift at all. I try to layer it with another mascara but it’s tricky1 product in post Good247 views - The user's roll: Lyko Creator. The post was made 3 weeksRating: 5 out of 5
A really good mascara 💙
I am so in love with the BBIA Never Die mascara because the brush is small and makes it easy to reach every lash, it holds very well and doesn't flake throughout the day. However, you need an oil-based cleanser to remove it. If you're looking for a mascara that gives you beautiful lashes and lasts all day, then this is the mascara for you. It gets 10/10 💙 from me #bbia #bbianeverdie #mascara #smink #kbeauty #makeupmarre #lykorecension #lykoreview491 views- The user's roll: Lyko Creator. The comment was made 3 weeksSOOO pretty nails! 💅🩶✨ Always fun with a really good mascara!1 likes
- The post was made 3 weeksRating: 5 out of 5verified customer
Best mascara!
Went through a trauma with huge amounts of tears, anesthesia, and emergency surgery, and my lashes were on point afterwards - looked just like in the morning after application! I will never buy another mascara 😍1 product in post Best mascara!250 views - The post was made 1 monthRating: 5 out of 5verified customer
Tokælskar!!!
I have rarely had such a good mascara! It is really pretty, and stays like a rock. For me, this is positive as I have always had problems with mascara falling down or disappearing from my eyelashes. For those who have trouble removing it, I have a tip - Dr. Curacle Pro Balance Pure Cleansing Oil. If you roll/massage the lashes for a little while between your fingers, the mascara disappears and there are no residues left.1 product in post Tokælskar!!!352 views - The user's roll: Lyko Creator. The post was made 1 monthRating: 5 out of 5verified customer
Really good mascara ✨️
I've used this mascara up in a couple of tubes! ✨️ it's really long-lasting. Next, I could try the regular version since this waterproof one has been so good. Quality mascara and still reasonably priced. 👌 🥇 #bbia #lykoreview #community #ripsiväri315 views - The post was made 1 monthRating: 5 out of 5
Best
Fantastic mascara. I will probably never want to switch!1 product in post Best455 views
BBIANever Die Mascara 01 Power Black
189 kr
Free delivery option available from 300 kr, can be sent immediately
Description
Ingredients
BBIA Never Die Mascara is a truly water-resistant, smudge-free fiber mascara that separates every lash. This cult favorite mascara holds a curl all day and doesn't smudge or flake during the day, even in heavy rain!
The mascara's thin brush and fiber-rich formula give length and volume to each lash, creating a captivating look.
The mascara is buildable and can be layered to lengthen the eyelashes up to 3mm. Thanks to the precise brush, you can easily separate the lower lashes as well as the inner and outer corner lashes.
Use caution when applying the mascara to the roots of the lashes as the fibers may cause irritation in the eyes. Only an oil-based or water-resistant makeup remover will remove the mascara.
Use:
Apply the mascara by brushing the eyelashes until they are evenly covered by the mascara, layer if desired. Remove mascara with a cleansing oil, balm or oil-based make-up remover.
- Category:Mascara
