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4.4
Based on 43 reviews
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  • Most helpful positive

    ElliR

    1 week
    verified customer

    Super pretty color and shine 💖

    Had bright red hair and wanted to lighten it up a bit for spring and summer. Chose this one and hoped it would lighten my hair. Thought it turned out super pretty and a nice, strawberry blonde shade! 🍓 It got a super nice shine that has lasted. It's been almost four weeks since I dyed it, and the color has held up really well. My hair is thin and light, has previously gotten greasy quickly but has gotten a bit better. I have slightly curly hair, but it needs a little help along the way to bring out the curls properly. I have a few split ends, and it can get a bit dry and brittle in the lengths. #lykoreview #tĂ€vling #lykomission

    Translated from swedish

    1 product in post Super pretty color and shine 💖
    16 likes
    1606 views

    • Charlotte

      1 week
      Turned out super nice, right? 👌😍

    to leave a comment

  • Tekla

    3 weeks
    verified customer

    Old favorite

    This has been on the market for a long time now, and I usually use it now and then. Did it recently, and here is the result. You need to bleach your hair pretty light beforehand, not just light yellow preferably, if you have dark blonde hair. I wish there was something even more effective on the market, but there isn't. I've tested. So I give it full marks after all. The color holds pretty well afterwards. I like it. :)

    Translated from swedish

    1 product in post Old favorite
    1 likes
    1033 views

    • Tekla

      2 weeks
      Exactly as you write, I have often felt the same. 😂

      1 likes
    to leave a comment

  • ❀

    3 weeks
    verified customer

    buy thisss

    Best hairdye ever
    1 product in post buy thisss
    290 views
    to leave a comment

  • Resmie

    1 month

    Ruined my hair

    I had light purple hair and bought this mag plum to just make it a little darker and to an even color. My hair turned almost black
 how the hell can it turn black when my hair was light!? Worst color

    Translated from swedish

    1 product in post Ruined my hair
    732 views

    • Resmie

      1 month
      Omg thank you so much. I’m going to buy it all at once and test 💜💜

      1 likes
    to leave a comment

  • Josefhine

    2 months

    Loreal Paris Preference Vivids Copper 7.432

    Hey, when is this coming back? Best, Josefhine

    Translated from swedish

    1 product in post Loreal Paris Preference Vivids Copper 7.432
    899 views

    • Josefine

      Customer service at Lyko
      2 months
      Hello Josefhine 💗 This beauty is ordered and will soon be back in stock đŸ„łâœš Please keep an eye on it with your email address so we can send you a notification as soon as you can buy it! Take care!

    to leave a comment

  • Anna Viktoria

    3 months

    L'Oréal Preference No. 9.023 Manhattan

    Hi! Does this hair dye contain ammonia? Is it a permanent hair dye? Best regards

    Translated from swedish

    1 product in post L'Oréal Preference No. 9.023 Manhattan
    1265 views

    • Evelina

      Customer service at Lyko
      3 months
      Hey 😊👋 This is a permanent color and it contains ammonia đŸ€ All the best!

    to leave a comment

  • LadyLoin

    3 months

    Best results on bleached very light blonde hair??

    I have bleached my hair very light (shade 10 and lighter). If I want to dye my hair with the color "Bright Red" and want the most intense "stoplight red" result possible... Can I apply the color to my platinum blonde hair, or should I "fill" the hair first with, for example, a light copper shade? So that the color adheres properly, etc. So for example, if you want to go from light blonde to dark brown hair, you should put a "filler" color in between, so that the dark color adheres & it turns out well. But do you have to do that when going from light blonde to bright red?? I think it might even give a better/more intense result if you go directly from platinum/light blonde to "Bright Red"?? Grateful for an answer! đŸ™â€ïž

    Translated from swedish

    1 product in post Best results on bleached very light blonde hair??
    1051 views

    • Ottilia

      Customer service at Lyko
      3 months
      Hey 👋😃 How fun that you're curious about switching to a red hair color! ❀ It’s really not the easiest to find the right one in the hair color jungle, so for the very best help, I would recommend you take our hair color test where you get tailored recommendations directly from our team of hairdressers and color experts đŸ„°đŸ‘‡ lyko.com/sv/beauty-scan/harfargstestet All the best! ✹

    to leave a comment

  • Monika

    3 months

    Hey! Can you get a good result on dark blonde hair with vivids smokeygrey, or do you have to bleach the hair first?

    9.112

    Translated from swedish

    1 likes
    969 views

    • Isabelle

      Customer service at Lyko
      3 months
      Hey Monika!😊 It looks like you should be a bit lighter to get the best effect! But to be on the safe side, I would recommend you do the hair test😍 There you will get tailored feedback on how to proceed and which products to use, to achieve just the shade you dream of! đŸ€ The ones helping you are trained hairdressers and hair experts! 😍 You can find the test via the link: lyko.com/sv/beauty-scan2 Take care!💜

      1 likes
    to leave a comment

  • Stina

    5 months

    Does it bleach too?

    Hi! I wonder if this in any way also bleaches the hair, like the Schwarzkopf Live series with similar colors?

    Translated from swedish

    1 product in post Does it bleach too?
    1369 views

    • Maria

      Customer service at Lyko
      5 months
      Hello there Stina! 👋💖 Super great question, and this beauty contains hydrogen peroxide which can lighten the hair a bit.đŸ€­ Take care! đŸ’«

    to leave a comment

  • Madde

    5 months

    Bleaching?

    Does this product contain bleach? Referring to 7.432 copper? Since it lightens the hair a lot, but I also feel that my hair is breaking when I use this? Best regards, Madde

    Translated from swedish

    1 product in post Bleaching?
    1214 views
    to leave a comment

  • H.Ture

    5 months
    verified customer

    A lot of product is required, but nice result

    The color turns out super nice, but a lot of product is needed for the color to take on blonde hair. (I am naturally blonde and haven't dyed my hair in several years.) I would recommend first dyeing the hair in a light brown shade before using this color. And also Maria Nila's color bomb copper. I used three packs for hair just over the shoulders.

    Translated from swedish

    1 product in post A lot of product is required, but nice result
    6 likes
    3558 views
    to leave a comment

Loreal ParisPréférenceL'Oréal Paris Préférence Vivids Smokey Grey 9.112 Vivids

43 reviews, 4.4 on average
139 kr
Free delivery option available from 200 kr, can be sent immediately

More shades

L'Oréal Paris Préférence Vivid Colors now offers innovative vibrant hair colors in a formula enriched with powerful, bright colorants (selected by our color experts) to create a highly intense, shiny finish.

L'Oréal Paris Préférence Vivid Colors has a gel formula, formulated to suit all hair types, to be mixed with 150 ml mixing kit for a quick and even application. The transparent formula adds 3X** more shine and color results full of reflects.

The color kit contains an intensely caring after treatment enriched with a Vitamin E derivative. Use week after week to maintain the radiant effect for up to 8 weeks.

*When using conditioner once a week.

**Instrumental test compared to uncolored hair.

How to use:

Read and follow the instructions. Not to be used by anyone under the age of 16. Perform an allergy test 48h before every hair coloring session, even if you have used hair coloring products before. Keep in mind to buy the product well in advance and perform the test 48h prior to use.

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