IDUN Minerals

The ultimate minimalist, conscious beauty world born in Sweden boasting a carefully curated collection of high-performing, award-winning color cosmetics. Striving for inclusiveness, the assortment consists of a wide shade range infused with highly purified minerals, formulated in close cooperation with dermatologists and suitable for all skin types. IDUN Minerals has an increased focus on local production, transparency, becoming 100 % vegan, and reducing the environmental impact of its products.

Popular products

Latest reviews

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    Great budget option

    Refreshing Dry Shampoo 200 ml

    One of the best dry shampoos I've tried in this price range. Leaves no powder residue and the hair feels soft and clean rather than rough like with other dry shampoos, while also giving a bit of volume. The hair feels clean for several days. Has a mild, fresh scent. A downside is that the product runs out quickly since you need to be quite generous when applying.

    Feli4 days

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    Favorite

    Soft Tint Blush Stick Kram Rose Tan

    Love this one! 😍 Gives a natural and fresh result. Super easy to apply and blend, and doesn’t feel sticky at all.

    Elin1 week

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    Kyss Berry Red

    Soft Tint Blush Stick Kyss Berry Red

    This product suits me perfectly. I wear makeup quite naturally and get a natural rosy look from this. Love it. Easy to apply and lasts all day.

    Maria Fernanda Micaela1 week

226 products
226 products