Sweed

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MakeupMascarasLash SerumFalse LashesEyeliners

Loved by makeup artists around the world. Sweed is known for its vegan and clean products with professional performance. Sweed is a pioneer in the eye category with popular and award-winning Mascaras and Eyelash Growth Serum that is free from prostaglandins.
“The Signature No-lash lash” is a staple in every makeup artists kit.

After years of hard work as a makeup artist, the founder Gabriella Elio wanted to create innovative products she felt was missing in the market in order to achieve her signature and timeless “no makeup-makeup” style.
After years of profound research, Sweed was born and the collection is now extended with new makeup staples.
Gabriellas motto is ”look like yourself after a 2 week’s vacation – glowing skin, lush lashes and full of life.”

Sweed is a vegan and animal friendly brand who saves one sea turtle for every sold mascara.

Latest reviews

RECOMMEND!
Eyelash Growth Serum 3 ml
Best eyelash serum, long lashes after just a few weeks. Have bought it several times!
Freja3 days
A great serum
The Brow Serum 3 ml
I've gotten fuller eyebrows while using this! Don't even need to fill them in anymore because it's so even with hair everywhere. I had some sparse areas in my brows before. I used it in the evening and morning, but I would definitely buy it again.
Frida1 week
Satin glow? Yes, please ✨
Air Blush Cream Doll Face
This cream blush from the Swedish brand Sweed is one of the biggest makeup surprises I've encountered lately. Its consistency is simply magic - it's a cream blush that transforms into a satin powder during application 🪄 The application itself is incredibly easy. On the cheeks, it leaves a beautiful color and a natural glow that gives a fresh and radiant look 🌸 On a daily basis, I can skip bronzer and even mascara. But blush is a must-have! And this blush from Sweed is definitely one of the best I've ever tested 💖 #teamlyko #review
Izabela2 weeks