Sweed

See profile page

MakeupLash SerumMascarasFalse LashesEyeliners

Loved by makeup artists around the world. Sweed is known for its vegan and clean products with professional performance. Sweed is a pioneer in the eye category with popular and award-winning Mascaras and Eyelash Growth Serum that is free from prostaglandins.
“The Signature No-lash lash” is a staple in every makeup artists kit.

After years of hard work as a makeup artist, the founder Gabriella Elio wanted to create innovative products she felt was missing in the market in order to achieve her signature and timeless “no makeup-makeup” style.
After years of profound research, Sweed was born and the collection is now extended with new makeup staples.
Gabriellas motto is ”look like yourself after a 2 week’s vacation – glowing skin, lush lashes and full of life.”

Sweed is a vegan and animal friendly brand who saves one sea turtle for every sold mascara.

Latest reviews

Wow!
Eyelash Growth Serum 3 ml
I have naturally long and curved lashes, but I have found them to be a bit sparser than I wished. I started with this serum mainly to see if the lashes could become a bit denser… I have not been disappointed! Zero irritation at the lash line that I got from the three other lash serums I tested. Denser, longer, and darker lashes in about 4 weeks, and it works just as well to use on the eyebrows. Now I apply it a couple of times a week to maintain the beautiful results I’ve achieved. Top rating!
Anna13 hours
Love the brush
Cloud Mascara Black
So I really love the brush and the mascara, but unfortunately it doesn't last all day on me. Another downside is that I found it hard to wash off,
Linda1 week
Quick result
Eyelash Growth Serum 3 ml
I noticed a quick difference in my lashes, which became longer and fuller
Jojo3 weeks