Reviews & comments

Rating: 4.7Based on 26 reviews
  • Most helpful positive
    The user's roll: Lyko Creator. The post was made 9 months
    Rating: 5 out of 5
    verified customer

    LOVE!!!

    Such a lovely shampoo for blonde hair! Hair feels light, shiny, and fresh after washing without being heavy. I especially love that the shampoo lathers well even with a small amount and leaves the hair clean but still soft. The scent is also really fresh and luxurious. My absolute favorite for maintaining blonde hair – makes hair bright and vibrant! 💛 I bought this on the seller's recommendation to replace a clarifying shampoo. I recommend using a good leave-in conditioner with this, otherwise, the hair can feel rough. Sometimes I use this as the first shampoo and then follow up with another shampoo. #lykoreview
    1208 views
    • The comment was made 5 months
      I want a shampoo for blonde hair but not silver shampoo, is this one of those?
      1 likes
  • The post was made 2 weeks
    Rating: 5 out of 5
    verified customer

    Best product!

    Love it! Personally, I hate silver shampoo but this is my new gem. Lightens hair without damaging or turning it gray. Always leaves the perfect blonde tone. Definitely reduces the gap between hairdresser visits. Combine with the same conditioner for the best results.
    258 views
  • The post was made 1 month
    Rating: 5 out of 5
    verified customer

    Best I've tested so far💪

    From someone who has been highlighting their hair for nearly 7 years, this has become my favorite shampoo to maintain my blonde color. Previously, I felt the color looked bad between visits, but since I started using this, it stays nice and clear between visits. The hair feels clean and airy, just like when you leave the salon. I use this every wash (about every third day) without any problems. I haven't felt that my hair gets dry. In fact, I've been asked if I've highlighted it again!🤩 I would definitely give this a chance. It's a bit expensive, but I think it's worth it when people think it's freshly highlighted! #konkurranseinflutester
    233 views
  • The post was made 2 months
    Rating: 5 out of 5
    verified customer

    Very good

    This shampoo is one of my absolute favorites. The hair feels fresh after every wash. Very economical and the hair becomes smooth and soft.
    238 views
  • The post was made 5 months

    Joico blond

    Hey, is this shampoo a silver shampoo? I'm looking for a shampoo for blonde hair that isn't a silver shampoo.
    648 views
    • The user's roll: Hairdresser at Lyko. The comment was made 5 months
      Hey Meja 😀 This is not a silver shampoo. It is a shampoo that gently cleanses and removes chlorine and traces of minerals that cause discoloration and preserves a clear and shiny blonde shade 😍 Works well to use with every hair wash. Hoping for a new favorite 💕
  • The post was made 7 months
    Rating: 5 out of 5

    Fantastic!

    The best shampoo I have ever tried! I have thick hair and usually have a hard time rinsing out certain shampoos, but this one rinses out super easily and my hair feels airy afterwards. Economical, cleans well, and smells good too!
    809 views
  • The post was made 9 months
    Rating: 1 out of 5
    verified customer

    Dried Out Hair

    This dried out my hair.. thought I would like this line, but unfortunately it's not for me.
    853 views
    • The user's roll: Former employee. The comment was made 9 months
      Hey Alise 💫 Thank you so much for sharing your experience with Joico Blonde Life Brightening Shampoo 🌸 I’m so sorry to hear that it didn’t work as expected for you, and that your hair felt dry after use 😔 Hair reacts very differently to products, so what works for some can unfortunately feel completely opposite for others. We really appreciate your feedback – it helps both us and other customers 💕 If you’d like tips for a more moisturizing shampoo that might suit you better, you’re more than welcome to reach out to us 🌟 Have a lovely day ahead!
      1 likes
  • The post was made 1 years

    Question

    Hi, which shampoo from Joico is recommended for newly highlighted hair with blonde highlights?
    1815 views
  • The post was made 1 years

    Brown hair?

    Hey! Can you use this shampoo on brown hair? I have previously bleached lengths but have recently toned to brown. 🤩
    1866 views

JoicoBlonde LifeBrightening Shampoo 300 ml

250 kr
Recommended price 369 kr
Free delivery option available from 300 kr, can be sent immediately

BLONDE LIFE Brightening Shampoo
to cleanse, nourish & illuminate

Our extraordinary Brightening Shampoo, free-from SLE/SLES Sulfates produces a luscious lather that lifts away dirt and oil. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands.

- Free of SLS/SLES Sulfates
- Gently cleanses, removing dirt and sebum
- Restores hair’s optimal pH level
- Banishes brass by neutralizing chlorine and trace minerals that lead to dullness and yellowing

Use:
Apply Brightening Shampoo to damp hair,
lather and rinse.

300 ml
  • Category:Shampoo

Also available in bundle

Joico
Blonde Life Trio
615 kr
Without bundle: 771 kr
Joico
379 kr
Without bundle: 476 kr
Joico
Blonde Life Package
379 kr
Without bundle: 476 kr

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