Marjan
- 1 month
Illegal Marketing
You have raised the price from 172 to 238 this week, which corresponds to more than a 30% price increase, and you have run a campaign that there is a 30% discount if you buy 2 products. I actually don't think that's legal according to the marketing law.Translated from norwegian
1 product in post Illegal Marketing792 views- 1 monthThanks for the reply! It is still misleading even though you have found a loophole in the law. Luring with discounts if you buy 2 products is something many fall for, precisely because they think they are saving money. In this case, Lyko has raised the price by more than 30%, just to make the consumer believe they are saving 30% by buying 2 products, which they absolutely are not. I see that you have started running such campaigns on several products and do exactly the same, raising the price before the campaign starts.
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