I bought this gloss mostly for its tinting effect, but at the same time, I didn’t want the product to dry out my lips like some other stain/tint products do (I often have very dry lips). I am positively surprised! I think it applies really well on the lips, as an even, thin, non-sticky pigmented layer and looks good as a gloss without emphasizing dry spots. It moisturizes nicely as long as the gloss is still on the lips. Mild coconut/coconut water scent. In the gloss phase, it stains like most pigmented glosses. It usually leaves quite a dark “stain” on my otherwise pale lips, which looks good and fairly natural – when tested on the hand and wiped off, the color is bright pink, but on my lips, the color stains darker and more natural.